These purple circles are serving as a pick-me-up after a long day at the keyboard [the computer, unfortunately, not the piano]. Their congenial loopiness has a kitschy quality, sure, but I'm going to plead online overload as a basis for my choosing to post on the Maaloo fixtures.
As to the origins of the collection's unusual name, I think it's a play on malu, which in Samoan refers to a densely patterned tattoo worn by women. omlsrl.com